Will Conner started clocking his way toward hat making proficiency as a kid in his dad’s factory in Byron Bay, Australia. In 2014, the surfer/musician created the Conner Hats brand. Will’s father, Bill Conner started BC Hats® in 1969 and was the first in Australia to make a leather hat with a shapeable brim. His original style, ‘The Stockman’, has inspired many imitations around the world. By designing and manufacturing styles beyond what BC Hats offers, Will was able to grow his business and find placement in a wider selection of retail stores across the U.S. As the business grew, Conner Hats solidified a commitment to incorporating sustainable materials like organic cotton, hemp, and from recycled plastic composites.